Privacy Policy

Effective Date: September 4, 2021
The following Privacy Policy governs the online information collection practices of Elizabeth Frerichs (“I” or “me”). Specifically, it outlines the types of information that I gather about you while you are using the elizabethfrerichs.com website (the “Site”), and the ways in which I use this information. This Privacy Policy, including my children’s privacy statement, does not apply to any information you may provide to me or that I may collect offline and/or through other means (for example, at a live event, via telephone, or through the mail).

Please read this Privacy Policy carefully. By visiting and using the Site, you agree that your use of my Site, and any dispute over privacy, is governed by this Privacy Policy. Because the Web is an evolving medium, I may need to change my Privacy Policy at some point in the future, in which case I’ll post the changes to this Privacy Policy on this website and update the Effective Date of the policy to reflect the date of the changes. By continuing to use the Site after I post any such changes, you accept the Privacy Policy as modified.

Table of Contents

  • How I Collect and Use Information
  • Advertising
  • Google Analytics
  • Facebook
  • General Data Privacy Regulation (GDPR)
  • Children’s Privacy Statement
  • How do I store your information?
  • Disclaimer

How I Collect and Use Information

I may collect and store personal or other information that you voluntarily supply to me online while using the Site (e.g., while on the Site or in responding via email to a feature provided on the Site). The Site only contacts individuals who specifically request that I do so or in the event that they have signed up to receive my messaging, attended one of my events, or have purchased one of my products.

The Site collects personally identifying information from my users during online registration and online purchasing. Generally, this information includes name and e-mail address for registration or opt-in purposes and name, postal address, and credit card information when registering for my events or purchasing my products. All of this information is provided to me by you.

I also collect and store information that is generated automatically as you navigate online through the Site. For example, I may collect information about your computer’s connection to the Internet, which allows me, among other things, to improve the delivery of my web pages to you and to measure traffic on the Site. I also may use a standard feature found in browser software called a “cookie” to enhance your experience with the Site. Cookies are small files that your web browser places on your hard drive for record-keeping purposes.

By showing how and when visitors use the Site, cookies help me deliver advertisements, identify how many unique users visit me, and track user trends and patterns. They also prevent you from having to re-enter your preferences on certain areas of the Site where you may have entered preference information before. The Site also may use web beacons (single-pixel graphic files also known as “transparent GIFs”) to access cookies and to count users who visit the Site or open HTML-formatted email messages.

I use the information I collect from you while you are using the Site in a variety of ways, including using the information to customize features; advertising that appear on the Site; and, making other offers available to you via email, direct mail or otherwise. I also may provide your information to third parties, such as service providers, contractors and third-party publishers and advertisers for a variety of purposes. Unless you inform me in accordance with the process described below, I reserve the right to use, and to disclose to third parties, all of the information collected from and about you while you are using the Site in any way and for any purpose, such as to enable me or a third party to provide you with information about products and services. If you do not wish your information to be used for these purposes, you must send a letter to the Online Privacy Coordinator whose address is listed at the end of this Privacy Policy requesting to be taken off any lists of information that may be used for these purposes or that may be given or sold to third-parties.

Please keep in mind that whenever you voluntarily make your personal information available for viewing by third parties online – for example on message boards, web logs, through email, or in chat areas – that information can be seen, collected and used by others besides me. I cannot be responsible for any unauthorized third-party use of such information.

Some of my third-party advertisers and ad servers that place and present advertising on the Site also may collect information from you via cookies, web beacons or similar technologies. These third-party advertisers and ad servers may use the information they collect to help present their advertisements, to help measure and research the advertisements’ effectiveness, or for other purposes. The use and collection of your information by these third-party advertisers and ad servers is governed by the relevant third-party’s privacy policy and is not covered by my Privacy Policy. Indeed, the privacy policies of these third-party advertisers and ad servers may be different from mine. If you have any concerns about a third party’s use of cookies or web beacons or use of your information, you should visit that party’s website and review its privacy policy.

The Site also includes links to other websites and provides access to products and services offered by third parties, whose privacy policies I do not control. When you access another website or purchase third-party products or services through the Site, use of any information you provide is governed by the privacy policy of the operator of the site you are visiting or the provider of such products or services.

I may also make some content, products and services available through my Site or by emailing messages to you through cooperative relationships with third-party providers, where the brands of my provider partner appear on the Site in connection with such content, products and/or services. I may share with my provider partner any information you provide, or that is collected, in the course of visiting any pages that are made available in cooperation with my provider partner. In some cases, the provider partner may collect information from you directly, in which cases the privacy policy of my provider partner may apply to the provider partner’s use of your information. The privacy policy of my provider partners may differ from mine. If you have any questions regarding the privacy policy of one of my provider partners, you should contact the provider partner directly for more information.

Be aware that I may occasionally release information about my visitors when release is appropriate to comply with law or to protect the rights, property or safety of users of the Site or the public.
Please also note that as my business grows, I may buy or sell various assets. In the unlikely event that I sell some or all of my assets, or one or more of my websites is acquired by another company, information about my users may be among the transferred assets.

Google Analytics

I also use Google Analytics Advertiser Features to optimize my business. Advertiser features include:

  • Remarketing with Google Analytics
  • Google Display Network Impression Reporting
  • DoubleClick Platform integrations
  • Google Analytics Demographics and Interest Reporting

By enabling these Google Analytics Display features, I are required to notify my visitors by disclosing the use of these features and that I and third-party vendors use first-party cookies (such as the Google Analytics cookie) or other first-party identifiers, and third-party cookies (such as the DoubleClick cookie) or other third-party identifiers together to gather data about your activities on my Site. Among other uses, this allows me to contact you if you begin to fill out my check-out form but abandon it before completion with an email reminding you to complete your order. The “Remarketing” feature allows me to reach people who previously visited my Site, and match the right audience with the right advertising message.

You can opt out of Google’s use of cookies by visiting Google’s ad settings and/or you may opt out of a third-party vendor’s use of cookies by visiting the Network Advertising Initiative opt-out page.

Facebook

As advertisers on Facebook and through my Facebook page, we, (not Facebook) may collect content or information from a Facebook user and such information may be used in the same manner specified in this Privacy Policy. You consent to my collection of such information.

I abide by Facebook’s Data Use Restrictions.

  • Any ad data collected, received or derived from my Facebook ad (“Facebook advertising data”) is only shared with someone acting on my behalf, such as my service provider. I am responsible for ensuring that my service providers protect any Facebook advertising data or any other information obtained from me, limit my use of all of that information, and keep it confidential and secure.
  • I do not use Facebook advertising data for any purpose (including retargeting, commingling data across multiple advertisers’ campaigns, or allowing piggybacking or redirecting with tags), except on an aggregate and anonymous basis (unless authorized by Facebook) and only to assess the performance and effectiveness of my Facebook advertising campaigns.
  • I do not use Facebook advertising data, including the targeting criteria for a Facebook ad, to build, append to, edit, influence, or augment user profiles, including profiles associated with any mobile device identifier or other unique identifier that identifies any particular user, browser, computer or device.
  • I do not transfer any Facebook advertising data (including anonymous, aggregate, or derived data) to any ad network, ad exchange, data broker or other advertising or monetization related service.

General Data Privacy Regulation (GDPR)

The GDPR took effect on May 25, 2018, and is intended to protect the data of European Union (EU) citizens.

As a company that markets its site, content, products and/or services online I do not specifically target my marketing to the EU or conduct business in or to the EU in any meaningful way. If the data that you provide to me in the course of your use of my site, content, products and/or services is governed by GDPR, I will abide by the relevant portions of the Regulation.

If you are a resident of the European Economic Area (EEA), or are accessing this site from within the EEA, you may have the right to request: access to, correction of, deletion of; portability of; and restriction or objection to processing, of your personal data, from me. This includes the “right to be forgotten.”

To make any of these requests, please contact my GDPR contact at 

ad***@el***************.com











Children’s Privacy Statement

This children’s privacy statement explains my practices with respect to the online collection and use of personal information from children under the age of thirteen and provides important information regarding their rights under federal law with respect to such information.

  • This Site is not directed to children under the age of thirteen and I do NOT knowingly collect personally identifiable information from children under the age of thirteen as part of the Site. I screen users who wish to provide personal information in order to prevent users under the age of thirteen from providing such information. If I become aware that I have inadvertently received personally identifiable information from a user under the age of thirteen as part of the Site, I will delete such information from my records. If I change my practices in the future, I will obtain prior, verifiable parental consent before collecting any personally identifiable information from children under the age of thirteen as part of the Site.
  • Because I do not collect any personally identifiable information from children under the age of thirteen as part of the Site, I also do NOT knowingly distribute such information to third parties.
  • I do NOT knowingly allow children under the age of thirteen to publicly post or otherwise distribute personally identifiable contact information through the Site.
  • Because I do not collect any personally identifiable information from children under the age of thirteen as part of the Site, I do NOT condition the participation of a child under thirteen in the Site’s online activities on providing personally identifiable information.

How do I store your information?

Your information is stored at the list server that delivers the Site content and messaging. Your information can only be accessed by those who help manage those lists in order to deliver e-mail to those who would like to receive the Site material.

All of the messaging or emails that are sent to you by the Site include an unsubscribe link in them. You can remove yourself at any time from my mailing list by clicking on the unsubscribe link that can be found in every communication that I send you.

Disclaimer

This policy may be changed at any time at my discretion. If I should update this policy, I will post the updates to this page on my website.

If you have any questions or concerns regarding my privacy policy, please direct them to:



ad***@el***************.com











 

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